Magic: The Gathering x Avatar: The Last Airbender key art: Aang, Katara, Sokka and friends riding Appa over a lush canyon
Image: Wizards of the Coast / Nickelodeon

Magic: The Gathering

Avatar Is Now Magic: The Gathering's Third Best-Selling Set Ever

Hasbro says only Lord of the Rings and Final Fantasy have sold more.

On Hasbro's fourth-quarter 2025 earnings call, CEO Chris Cocks said the Avatar: The Last Airbender Universes Beyond set ranks third in all-time Magic: The Gathering sales, behind Lord of the Rings and Final Fantasy. Magic revenue rose 141% year over year to $502.4 million in the quarter.

The set came out on tabletop on November 21, 2025, after an MTG Arena launch on November 18.

Wizards of the Coast's product page lists no follow-up Avatar product for 2026.

Images

Magic: The Gathering Avatar: The Last Airbender Play Booster pack and booster display box, product shotSet symbol for the Magic: The Gathering Avatar set (air-nomad arrow ringed by elemental swirls) on a red canyon backgroundCard art for 'Aang's Iceberg': the glowing ice sphere holding Aang, by Matteo Bassini (artist credit printed on the image)Aang mid-leap in an airbending stance; painted character cut-out with a transparent backgroundKatara in a waterbending stance; painted character cut-out with a transparent backgroundZuko throwing a high kick; painted character cut-out with a transparent backgroundMagic: The Gathering 'The Legend of Kuruk' Saga card (TLA #61 front): mural-style art of Kuruk and Koh the Face Stealer, art by Toshiaki TakayamaMagic: The Gathering borderless 'Avatar Kuruk' card (TLA #355): adult Kuruk in a polar-bear pelt bending water in a sweeping arc, art by Barbara Rosiak

Sources

  1. Avatar: The Last Airbender Now #3 Magic Set All Time · ICv2 · Feb 11, 2026
  2. Avatar: The Last Airbender · Wizards of the Coast

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